Do you want to know how to choose the right Filipino WordPress designer for your next website project? Here are essential WordPress designer skills to look for in your next hire.
10 Essential WordPress Designer Skills
Programming Skills
Your WordPress designer should not only know how to install and set up a WordPress website, may it be from scratch or through the use of themes and plugins. Thus, it would be best to have a WordPress web designer proficient in programming. It is a fundamental WordPress designer skill to ensure that they know how to best design, build, and maintain your website projects.
The following are some of the most common programming and markup languages today:
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HTML
Hypertext Markup Language (HTML) defines a WordPress website’s structure. They are considered the building blocks of a web page. Knowledge and expertise in this programming language will help your WordPress designer better understand the composition and functionality of your web pages. Thankfully, WordPress designers in the Philippines do not limit themselves to content management systems (CMS) and “what you see is what you get” (WYSIWYG) editors. Therefore, they can provide you with the flexibility to give your website the feel and look you desire.
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CSS
Another WordPress designer skill that your next hire should possess is proficiency in Cascading Style Sheets (CSS). This programming language helps define the visual appearance of your WordPress website. For this reason, front-end web designers and developers must know how to deal with it. It describes how HTML elements will be shown on screen. Moreover, knowledge in CSS also helps your WordPress designer know how to control the layout of your web pages.
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JavaScript
Aside from HTML and CSS, another WordPress designer skill that you should look for in a web designer involves expertise in Javascript. This programming language controls the interactive elements of your WordPress website. These elements may include interactive maps, animations, real-time content updates, and the like. With the help of HTML and CSS, this programming language is responsible for making your website interactive and dynamic. You don’t want your website to look flat and dull, so find a WordPress web designer who knows Javascript!
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SQL
Structured Query Language (SQL) is another programming skill that you should find in your WordPress web designer. SQL helps a WordPress designer to access and manipulate databases. With SQL, you can execute queries against a database. You can also retrieve data, insert, update, or delete records from a database. Moreover, you can also create an entirely new database, create new tables in a database, and more!
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PHP
Hypertext Preprocessor (PHP) is a programming language specially designed for web development. A WordPress designer can embed PHP into HTML. With PHP, they can execute the code on the server. This code then generates an HTML that is then sent to the client. PHP helps connect the user interface with the website’s database. Even though PHP development focuses more on server-side scripting, a professional WordPress designer from the Philippines can do more with it. So, it would be best that you hire one now!
Business Knowledge
It should not be enough to hire a WordPress designer who only knows their programming. You need your WordPress designers to have some knowledge or experience in the business.
Here are some WordPress designer skills related to knowledge in business:
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Sales and Marketing
WordPress designers should also have an idea about their client’s customers to understand better how their website project should look and function. They should know the customers’ wants, preferences, and needs to design the web pages better. Concerning that, they should know how to make your website marketable. For instance, find one that knows how to add Google AdSense to your WordPress website. Doing so allows you to place ads on your site and earn more. With a properly-designed WordPress website, businesses can drive more traffic and get more conversions.
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Search Engine Optimization
Regarding marketing, you should also find a WordPress designer who knows the inner workings of search engine optimization (SEO). Knowing the latest SEO trends and best practices will help a WordPress designer boost your website’s visibility. So, find a WordPress designer who knows how to deal with web crawlers, indexing, meta tags, and sitemaps. In doing so, you improve your chances of ranking your web pages higher on search engine results pages (SERPs).
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Mobile Development
More and more people are using their mobile devices to access the internet. By the end of 2021, more than 54% of the world’s website traffic came from mobile devices. As such, you need a WordPress designer who can build a variety of layouts for your web pages so that they display well on various mobile screen devices available today. In doing so, you increase your website’s accessibility, which is among the three factors that influence user experience. Build an adaptive and responsive mobile-friendly website with the best WordPress designers in the Philippines!
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Online Security
You need to protect your website from cyber criminals at all times. Thus, you need to find a WordPress designer who knows how to deal with web security. They should not only be reactive. They should know how to implement the necessary security measures to guarantee that your web data remains secure from attackers. Some of the website security vulnerabilities that they should know about may include the following: broken access controls, cryptographic failures, injection failures, insecure design, and security misconfiguration.
Hire a WordPress Designer from the Philippines
Now, you know the essential technical WordPress designer skills to help you correctly choose the right Filipino WordPress designer for your web projects. So, when you are finally ready to hire WordPress designers from the Philippines, let us know. Perhaps, you’d want to work with us?
